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You’re capable of higher-level work.

The market just isn’t hiring you there.

See Who This Is For ↓

Established experts hire me when they are capable of higher-level work but are being placed mid-level, and the next positioning decision risks locking that perception in permanently.

The difference between a £3k consultant and a £30k consultant is not capability. It is placement.

Most positioning problems are not about what you do. They are about where buyers have placed you.

Once you are grouped with cheaper alternatives, price becomes the deciding factor.

I use a structured commercial alignment process to diagnose where markets are misplacing capable professionals, identify what signals are controlling that placement, and correct it before visibility or growth amplifies the wrong perception.

Markets respond to signals, not intentions.

The Commercial Patterns I Correct

I work with a small number of established experts who are experiencing one of these commercial patterns:

  • You are brought in once something has gone wrong or after decisions are already made. Your work is valued, but only once urgency exists. You are seen as capable, not strategic.

    This signals downstream positioning. Buyers view you as someone who executes rather than shapes direction. You enter late, pricing becomes reactive and authority feels conditional.

    The shift is from implementer to upstream advisor so you are present before decisions solidify.

  • You produce strong outcomes, yet buyers compare you to lower-level alternatives. Pricing conversations feel heavier than they should.

    This is a comparison problem. The market has grouped you with broader or less specialised options. Once that grouping forms, price becomes the dominant filter.

    The correction is repositioning so you are compared with appropriate peers where judgement and strategic leverage, not cost, drive the decision.

  • You have the thinking capability of an advisor, but your offers and proof emphasise delivery. Buyers trust you to do the work, not define the direction.

    Over time, this compresses authority. You are valued for output rather than discernment, which keeps you positioned in execution.

    The shift is clarifying your advisory role and restructuring how your expertise is framed and priced so you are retained for judgement, not capacity.

  • Much of your value sits in pattern recognition, decision shaping and discretion, but that value is not clearly signalled. Buyers appreciate you privately but struggle to articulate your distinct authority publicly.

    This often leads to underpricing, inconsistent demand or over-reliance on referrals.

    The work here is translating implicit authority into visible signals that hold beyond personal familiarity.

You're capable but competing in the wrong tier because signals are placing you with alternatives you shouldn't be compared to.

If this sounds familiar, we should talk.

Apply to work with me
Yvette Boateng wearing a mustard-colored top and a gold necklace, against a plain white background.

— Yvette Boateng, Storytelling strategist & coach - LinkedIn

“I was being compared to junior coaches when I belonged in the advisory tier. Eunice diagnosed where the market had mis-placed me and fixed the signals. Within a few months, I moved from £500 projects to high four figure retainers with buyers who understood my value immediately."

See what this could change for you ↓
Eunice Adebiyi | Premium Sales Strategy - sitting at a desk with notebooks, a binder, and office supplies including pens in a glass holder, with a tan purse nearby, and a white cushioned chair in the background.
Eunice Adebiyi | Premium Sales Strategy - Black jacket draped over a black chair with metal legs, placed on a gray floor against a white wall.

This is usually when clients engage me.

Eunice Adebiyi sitting on a white couch, working on a laptop and holding a cup, in a cozy room with curtains and a warm light bulb.

  • You have real capability, but the market is placing you lower than you operate.

    You are being compared to cheaper or broader alternatives when you should be grouped with serious peers.

    The over-explaining is not a confidence issue. It is a placement issue.

    Your pricing, offer structure, proof and visibility signals are reinforcing mid-level perception, even though your judgement belongs upstream.

  • You are increasing visibility, refining your offer, launching something significant or stepping into higher-level commercial conversations.

    Once those decisions go live, they are expensive to reverse.

    Before you amplify the wrong signals, you need clarity on how the market will place you and whether that placement supports the level you intend to operate at.

Explore The Advisory →

Hi, I’m Eunice.

This is the face of a woman who stands on business.

Fifteen years in high-stakes sales taught me how money actually moves and why most ideas fail.

If you want to operate where you belong instead of where you have been placed, you want my judgement in the room.

Eunice Adebiyi, brown skin, dark makeup, and a high ponytail wearing a cream-colored, chunky-knit turtleneck sweater, standing outdoors with blurred buildings in the background.
→ Why my judgement matters

I work with a small number of clients at a time because commercial repositioning requires sustained attention, not quick fixes.

Before we speak, I need to understand the commercial decision in front of you.